January is a busy month for me in trade magazines. First out of the box was WATT PoultryUSA with my report on the Chicken Marketing Seminar in California. I attended that event as an NCC staff person and of course had no inkling that I would be called upon to write a story about it. It focuses on the growing role of social media in chicken marketing among other issues. You can see it at "Chicken suppliers and sellers confront new technology, social issues."
After a very tough year in 2011, chicken companies are looking forward to sustained profit in 2012. The turkey industry did pretty well in 2011 and is hoping to stay on an even keel. I wrote this piece for Meat & Poultry, a Sosland publication: "Pecking Orders: The US poultry industry is looking for profit in 2012"
I'm waiting for one more magazine piece to come out. In addition, I write daily news items for www.meatingplace.com. That takes me back to my roots as a wire service reporter!
I am grateful to the editors who have given me these opportunities.